Saturday, August 8, 2009

Ignore Other’s Success

When I tell you to ignore other people’s success, I don’t mean for you to disregard that there are a lot of people making money with Google AdSense.
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As I’ve mentioned before, this can be a very lucrative program, but your earnings will vary depending on many different factors…

1) How well you understand the process of Internet Marketing Whether you want to hear it or not, in order to make money online (even if it’s just with Google ads), you are going to become an Internet Marketer in some sense.

2) How much traffic your site/blog receives

3) How much you earn per click (Google never discloses this sensitive information)

4) How many hours you devote to this everyday Remember you get out of this what you put into it. If you want to make $100,000 per year but only want to devote 5 hours per week to it, that’s not a very realistic goal .

What happens is, people get so caught up in how much other people are making and what topics can make the most money, they wind up using someone else’s success story as a benchmark for their own.

Just because someone has a site on car repairs that makes $5,000/month in Google ads, doesn’t mean you should go out and create the same kind of site.

That person is making that kind of money because they created a site on a topic they know a lot about. They have a lot of useful information on the subject, and over time, other people began linking to them and blogging about them. Slowly but surely the site begins to build traffic. And as the traffic begins to grow, so does the AdSense revenue.

So while it’s good to be inspired by others, don’t feel you have to mimic their ideas to become successful. You should choose topics that interest you. That way you’ll enjoy what you do and you’ll be motivated to work on your site consistently.

I get emails all the time from people asking me how long it took me to make X amount of dollars.

I very cautiously tell them that my success has very little to do with how quickly they will make money. People learn at different speeds and the amount of time people can devote to this venture will vary.

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So the outcome varies drastically.

I know it’s a very difficult to hear that you could spend hours upon hours building and marketing your site before you start seeing any decent earnings. After all, it’s natural to want to get paid for the hours you put in.

When you apply for a new job, they tell you how much your salary will be so you can calculate exactly how much you’ll be making per day, month and year. You know what your time is worth.

However the Internet is much different and some have issues with not being able to measure their time.

And while I understand that, it goes back to what I said about treating this as a business and knowing your hard work will pay off in the end.

If you were to start a business offline, you wouldn’t know how long before you’ll see a profit. But you hope that the hard work you put into developing and marketing your biz will pay off in the long-run.

I remember back in 2000 when I was spending hours in front of my computer and feeling like I wasn’t getting out of this what I was putting into it when it came to time spent vs. income.

Fast forward today when I’ve quit my full-time job and can go on vacation for months and still come back to the same income without even turning on a computer, I realize the hard work paid off.

So while money was slow in the beginning, all that learning, trial and error was critical to my success now.

Consider yourself lucky. Now, there are a lot of “Net-preneurs” making money online that you can learn from.

When I got started in 1998, there was no AdSense, and not a lot of people making money online… period.

Take this advice I’m providing and use it to your advantage. And while I cannot tell you how much you’ll be making in any given amount of time, I can tell you that if you follow the advice in this book, you’ll see success much quicker than I did!

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